How to Get Consulting Engagements
Thursday, February 5th, 2009Ok, Fitch’s law is interesting, possibly compelling. It’s tickles your brain. Recall that it is about serving up project management information on standard skills, tools and techniques in a new, interesting and relevant way. This establishes you as a go-to expert.
You might be thinking “Isn’t everything already said?” I understand the sentiment! Geez – how many books are there already on project management? But I insist No! If the current wisdom from institutions and universities teaching project management was sufficient, the industry would look completely different.
• Project management experience would be the definitive way to C-level positions.
• Projects success rates would finally break the 50% barrier.
• Project Management Offices (PMO’s) would increasingly align organizational initiatives to project funding rather than only report on time, cost and scope metrics.
• Business case attainment would finally stop being a myth and become measured.
There are so many challenges that projects face. This industry hasn’t even scratched the surface of the innovations needed to deliver project success. Our industry is crying for new ideas. (more…)
We see that hill of marketing ahead of us and shake our heads. We see the sign in the road that there are dangerous curves ahead. We breath deeply and silently wonder if all that time and energy we throw at marketing will get us what we what; our next contract.